Built to Redefine iGaming P&L Decisioning
Ibex.ai was created to complement your existing CRM/CDP to optimise player-level decisions and measurement while your CRM team retains full ownership of strategy and execution.
We believe the future belongs to intelligent systems that learn, adapt, and optimise freeing teams to focus on strategy and impact, not repetitive work.
Our Mission
Complementing your CRM with Intelligent Automation
At Ibex our mission is to simplify marketing for gaming businesses. We believe teams should spend less time managing manual processes and more time driving meaningful player engagement.
Our Values
The principles that guide how we build, think, and work with our partners.
Innovation
We build technology to solve real problems, not to add unnecessary complexity.
Transparency
Clear insights, explainable decisions, and honest communication internally and with our customers.
Efficiency
We believe great technology should reduce workload, not create more of it.
Customer-Centricity
Everything we build is shaped by the needs of gaming teams and their players.
THE TEAM
Built by People Who Understand Gaming
Ibex.ai is built by a team of technologists, data scientists, and gaming professionals who understand the challenges of modern retention marketing.
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